FREE Sample Letters

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Book Review – Effective Fundraising For Nonprofits PDF

Whether you’re in the process of launching a new non-profit organization or you are an experienced development professional, you’ll benefit greatly from ready Effective Fundraising For Nonprofits: Real World Strategies That Work by Ilona Bray, J.D. A NOLO publication, this book provides readers with insight into the legal and tax considerations of nonprofit operations, as well as information and tips on all other aspects of nonprofit management.

This book is a comprehensive resource that should be placed at the top of the must-read list of anyone charged with running or raising money for a charity or other type of nonprofit group. You learn about the people aspects of effective fundraising efforts, including how to attract and retain donors, working with volunteers, coordinating communication campaigns and much more. Additionally, you’ll find a wealth of information about raising money through special events, attracting corporate donations, planned giving bequests, and working with funding agencies.

In addition to fundraising specific information, you’ll also learn about a number of other important issues that impact how effective your efforts at raising capital are likely to be. For example, having an effective online presence is an important component of any modern fundraising efforts. An entire chapter of Effective Fundraising for Non-Profits is dedicated to talking about how to design your website to attract donors, which is certainly important information for anyone involved in the nonprofit arena to have in the 21st century.

Additional details and resources include information on researching funding resources, creating effective promotional materials, tips for generating publicity, and a variety of beneficial sample forms and worksheets. If you are looking for a guide to fundraising, this informative and easy to follow book definitely needs to be moved to the top of your reading list. Once you’re finished with it, you’ll want to pass it along to everyone else in your organization who is directly or indirectly involved with your group’s fundraising activities.

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