Sample Fundraising Letter: Selling Special Event Tickets

Does your charity hold an annual capital campaign fundraising drive? If so, it's certainly important to have an effective fundraising letter to send out to prospective donors. The letter will need to go to your past donors as well as new prospects. You'll also need to provide a copy of it to each member of your Board of Directors, so they may easily approach their contacts to request donations.

Dear [Recipient's Name]:

 

The annual [name of special event], which is a major fundraiser for [name of organisation] is slated for [date]. Last year's event was a great success, and plans are underway to make this year's [name of event] even better. You'll enjoy [type of activity, food or entertainment], while

at the same time supporting the important work [name of organisation] provides within our community.

Tickets are only [number] dollars each or [number] dollars for a block of [number] tickets. A limited number of tickets are available, so it's important for you to place your order right away. You won't want to miss this year's [name of special event].

 

Please call [number] to reserve your tickets for the [year] [name of special event] today. Your support is vital to the ongoing success of [name of organisation]'s efforts to provide support and assistance to those in our community whose lives are affected by [issue]. We're looking forward to seeing you on [date of event]. It will definitely be an event to remember.

 

Sincerely,

 

 

[Your Name Here]

 

[Name of Event] Coordinator